byAMFI Statement Store
In fashion time plays a crucial role; defining trends, dictating seasonal collections, and stimulating fast-fashion, having made clothes a disposable product. However, when fashion is changing, when the world is changing and the perspective is shifting, the image of fashion and the industry needs to change too. My brainchild, Waiting Room was born from the shock heard round the fashion world, when Lidewij Edelkoort declared, "Fashion is dead!". The idea is a manifestation of seeing the fashion industry, literally, waiting to see what's next.